Born 1965

On the Board of Caybon since 2019

Johan has studied at IHM Business School and is also Chairman of the Board for Mresell Group.

Johan has a vast experience from the media industry with positions at TV3, building media sales companies and as CEO in the Nordics for Google (2004-2007)

Other assignments include investment manager and CEO at Optimizer Invest. COB at Betsafe and head of B2B at Betsson group and Board Member of Mediaplanet (2013-2015)

Independent in relation to Management and key shareholders.

No. of shares: 8 370

Born 1971

CEO since 2019 as well as 2002-09 and 2013-14

Richard has founded and led several technology companies. He has also led companies through change processes including IPOs. Richard is the founder of Caybon (earlier Mediaplanet) and is CEO since 2019.

Other assignments: Chairman of the board for Aligro Planet Acquisition Company, Sturehof, Båge & Söner, NEA Partners

Earlier assigments: Co-founder and CEO of Insplanet, chairman of Meds and Yabie.

No. of shares: 326 150 corresponding 23,49% of the capital and votes. In addition, Richard has a call option for 68 387 shares (corresponding 4,93%) to be acquired from Priveq.

Born 1974

On the Board of Caybon since 2016

Mats has an MSc in Business and Economics from Stockholm University and is Partner at Priveq where he has worked since 2003. Mats is on the board for 4C Strategies, and QleanAir Scandinavia.

Earlier assignments include board member of CSAM Health; Office Management, Vårdapoteket and Priveq.

Independent in relation to Management.

No. of shares: 0

Born 1980

On the Board of Caybon since 2016

Johanna has an MSc in Business and Economics from the Stockholm School of Economics and is a Partner at Priveq where she has worked since 2007. She is also on the board of Trendhim, Plint, Ljung & Sjöberg

Earlier experience includes board assignments at Kung Markatta, Unisport and Nordic Room Improvement.

Independent in relation to Management.

No. of shares: 0

Born 1965

On the Board of Caybon since 2022

Eola has an MSc in Business and Economics from the Stockholm School of Economics and is an independent senior consultant.

Board member of DIB Services AB. Other commitments include Sdiptech AB (board member and chair of the audit committee), Mentice AB (board member and chair of the audit committee) and board member of ACQ Bure AB and ILT Inläsningstjänst AB.

Eola has prior experience as CFO of AcadeMedia AB (2013-2020), CFO EQT Management Sarl, Group Head of HR at EQT Partner and other positions within SEB, Affibody among others.

Independent in relation to Management and key shareholders.

No. of shares: 450